Webinar Thursday, August 29, 2019 at 10 am PT/ 1 pm ET
What does sales enablement actually mean? If you were to ask any three experts what sales enablement actually is, you'd get three very different answers. If you google a definition, vendor SEO will inundate you with spin.
In this webinar, we'll unpack
How the definition of enablement has changed and what it means for product marketers
How to define the successful enablement programs and tie that to business outcomes
How to arm attendees to generate revenue
Why conversations matter more than content - even to product marketing teams responsible for content generation
Ready to activate your company's collective intelligence?
